About Contributor - Aaron Zornes

Aaron Zornes, Chief Research Officer, The MDM Institute

Aaron Zornes is the founder and chief research officer for the MDM Institute (formerly the CDI-MDM Institute). He is also conference chairman for the MDM SUMMIT conference series on MDM, CDI, and data governance. Aaron is a noted speaker and author on Global 5000 enterprise IT issues, particularly on the topics of master data management (MDM), customer data integration (CDI), and data governance, and has advised the largest and best known solution providers. He has also worked with numerous well-known Fortune 500 companies, and companies.around the world, to develop MDM investment plans and architectures. Aaron is the editor and lead contributor to DM Review's CDI and MDM Newsletters as well as the monthly columnist for both CDI and MDM. Prior to founding the MDM Institute, he was founder and executive VP of META Group's largest research advisory practice for 15 years. He has also held line and strategic management roles in leading vendor and user organizations, including executive and managerial positions at Ingres Corp., Wang, Software AG of North America, and Cincom Systems.

Aaron Zornes's Contributions

MDM: Is it an IT or a Business Challenge?

Organizations are facing a problem: They don’t have a unified view of the data spread across departments. Expensive technology tools claiming to magically solve this problem have not helped. Is this a problem with creating or sharing data? Is it an IT or a business problem?

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